Author-ized Articles

Most avid readers know how awkward it is to read lying down. You end up twisting either your neck or your wrist—or both—at an awkward angle. Reading while lying on your stomach at the beach is a little easier on the eyes, but not much good for the elbows, and reading while lying on your […]

Unbeknownst to me, Neville Hobson of For Immediate Release and Lee Hopkins of Better Communications Results gave me and this teleclass some terrific publicity on Monday. (I didn’t get a chance to listen to FIR 111 until Tuesday evening.)
After I heard that, I felt doubly compelled to edit the recording of the class carefully, so […]

 

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For those who missed the BACN panel, here’s a chance for a reprise of my podcasting presentation—and in greater detail, because I had only 15 minutes there and have the bulk of an hour for this call.
The teleclass is part of “The ABCs of Internet Marketing,” sponsored by Valiss Small Business Marketing Solutions in the […]

A recent report that only 20% of CEOs who blog write their own blogs has some prominent bloggers and PR professionals up in arms—even though they take it for granted that the CEOs in question don’t write their own speeches or annual reports, never mind their own books. Why should blogs be different? Should ghostwriters […]

Remember the RainToday survey about business books I linked to a few months ago? The results are out, and you can read the summary and order The Business Impact Of Writing A Book on RainToday’s website. I haven’t read the full report, so I can’t tell you whether the 71-page download is worth $149. […]