Comments on: The Ghost Blogging Controversy http://authorizer.fileslinger.com/articleblog/2006/02/ghost-blogging-controversy/ Articles by Author-izer and Collabowriter Sallie Goetsch Mon, 08 Sep 2008 09:50:19 +0000 http://wordpress.org/?v=2.3.3 By: indyotto http://authorizer.fileslinger.com/articleblog/2006/02/ghost-blogging-controversy/#comment-35 indyotto Thu, 16 Feb 2006 17:57:12 +0000 http://authorizer.fileslinger.com/articleblog/2006/02/ghost-blogging-controversy/#comment-35 This is a good topic, as I'm currently wrestling with the whole corporate blogging thing with a client. I'm still trying to gather up my pennies, but there seems to be a difference between ghostwriting an article and a corporate blog. At least I perceive a difference. Part of that stems from the notion that a publication for which an article is ghostwritten has a different "feel." A blog, by contrast, is a more personal, interactive form of communication. My concern is if I, for example, ghostwrite a CEO's blog that I, in effect, become responsible for all interactions at the site with readers. Perhaps the immediacy of a blog changes the scope for me. Like I said, I'm still wrestling with it. As a PR professional I counsel clients to be forthright and up front. I can coach them how to respond to issues and questions, but I feel it's best if the client speaks directly to it. I'm still trying to find that line with a blog, since to many people the very nature of a blog is a personal connection. Thanks for addressing the issue. This is a good topic, as I’m currently wrestling with the whole corporate blogging thing with a client. I’m still trying to gather up my pennies, but there seems to be a difference between ghostwriting an article and a corporate blog. At least I perceive a difference.

Part of that stems from the notion that a publication for which an article is ghostwritten has a different “feel.” A blog, by contrast, is a more personal, interactive form of communication. My concern is if I, for example, ghostwrite a CEO’s blog that I, in effect, become responsible for all interactions at the site with readers.

Perhaps the immediacy of a blog changes the scope for me.

Like I said, I’m still wrestling with it. As a PR professional I counsel clients to be forthright and up front. I can coach them how to respond to issues and questions, but I feel it’s best if the client speaks directly to it.

I’m still trying to find that line with a blog, since to many people the very nature of a blog is a personal connection.

Thanks for addressing the issue.

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