Archive for March, 2006



A hook is a one-line zinger that describes your book in a way that would let anyone’s grandmother in Topeka understand not just what the book is about but why she should buy it.
Without one, it’s very difficult to sell a book to a publisher. That’s because the editor your agent approaches at the publishing […]

What’s the thing most consultants and professionals ask me when they first hear that my business is turning people like them into authors? Not the one you might expect. The first question is usually “How do you do that?” Almost inevitably, though, when I explain that I’m a ghostwriter and editor, they ask “Do you […]