Archive for April, 2006



There’s an inside joke (a “meme” in blogging lingo) about being “a nobody” going around the blogosphere. Person A referred to Person B as “a nobody in the PR world,” and suddenly we had the International Association of Nobodies, with a logo and everything, as fellow PR nobodies rallied around Person B.
Since I’m not in […]

Podcasting Is Not…

In his excellent article “What Podcasting is NOT,” Tom Hespos of Underscore Marketing wrote focuses on the difference between podcasting and radio or television. His point, which is a very good one, is that podcasting is far more interactive. Even though podcasters may be the ones to choose the “programming,” listeners take an active part […]